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Conversion rate optimization

Different marketing channels and strategies can help deliver a strong traffic to your website but it all goes in vain unless the website is capable enough of converting this traffic into leads and sales. Lower conversion rates are most distressing for businesses as it is the last step of getting leads and sales. Our CRO specialists scientifically spot problematic areas of the website using various tools such as user behaviour flow graphs, heat maps, session recording softwares & their analytical skills and form hypothesis of possible conversion rate inhibitors.

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Web development &
CRO under one roof
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How we do it

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online Website
Web Development

Finding problematic pages with max drop

Finding weakest link in the form of page with major drop off is the first step of CRO. Behaviour flow graphs are of immense help in determining where the sessions usually terminate.

Search engine optimization Services
Search engine optimization

Analyze review of page

Every page should have 4 must basic qualities for good conversion rates viz. clear display of offering & USPs, trust and credibility builders, call to action and good design. Our CRO specialists do an analytical review of the problematic page and look for problems with the above 4 must haves.

PPC Services
Pay per click

Analysing session recordings & heat maps

A high level investigation by analysing session recordings and heat maps is carried out if the conversion rates are poor despite the page qualifying the 4 requisites of conversion rate optimization.

Mobile Android app development
Mobile app development

Proposing hypothesis & changes

A hypothesis is formed in the form of a high level Conversion optimization Report outlining the proposed changes on website which are assumed to drive conversion rates up. The changes are carried out in a well set priority order to make sure bigger problems are tackled first while maintaining the cost effectiveness of the process of the process.

Social media Optimization
Social media marketing

AB testing

The existing A version of the page is tested with new B version with proposed changes to validate or discard the hypothesis. Any of the A or B version winning in terms of conversion rates we end up with a page that has better conversion rate.

Data analytics
Data analytics & CRO

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Our CRO specialist

Raunak Pandey

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Raunak Pandey- CRO specialist in India
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What our clients say

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Digital Marketing Company Testimonials in India

Rohit Singh

Owner @ Bells Gym

We met new customers in a new region

We have been suffering from business relocation crunch. Maiden Stride helped us reach new customers in new region and did a local brand awareness. We have now regained the stability that we had in our previous region and are now considering migrating our complete marketing budget in online channels with them.

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Online Marketing Company Testimonial in India

Imandeep Lamba

Owner @ Design by Lavassa

All Services Available Under One Roof

From developing a beautiful website to reaching ample of quality readers everyday Maiden Stride have effectively covered all areas for us when it comes to services of a digital agency. They have been our digital agency partners since start and we are looking forward to continuing this relationship for quite long.

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Hitting goals for diverse businesses

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Lifestyle
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449, Saket Nagar, Kanpur,
Uttar Pradesh 208014