Conversion rate optimization

Different marketing channels and strategies can help deliver a strong traffic to your website but it all goes in vain unless the website is capable enough of converting this traffic into leads and sales. Lower conversion rates are most distressing for businesses as it is the last step of getting leads and sales. Our CRO specialists scientifically spot problematic areas of the website using various tools such as user behaviour flow graphs, heat maps, session recording softwares & their analytical skills and form hypothesis of possible conversion rate inhibitors.

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Skilled
data scientists

Web development &
CRO under one roof

Budget
friendly recommendations

Regular
performance review

what we can do for you

How we do it

We use human expertise and top-notch methodologies to improve user experience on your website. Our team analyses the content to eliminate points of friction to create a smooth journey that maximizes conversions and drives measurable business growth.

Finding problematic pages with max drop

Finding weakest link in the form of page with major drop off is the first step of CRO. Behaviour flow graphs are of immense help in determining where the sessions usually terminate.

Analyze review of page

Every page should have 4 must basic qualities for good conversion rates viz. clear display of offering & USPs, trust and credibility builders, call to action and good design. Our CRO specialists do an analytical review of the problematic page and look for problems with the above 4 must haves.

Analysing session recordings & heat maps

A high level investigation by analysing session recordings and heat maps is carried out if the conversion rates are poor despite the page qualifying the 4 requisites of conversion rate optimization.

Proposing hypothesis & changes

A hypothesis is formed in the form of a high level Conversion optimization Report outlining the proposed changes on website which are assumed to drive conversion rates up. The changes are carried out in a well set priority order to make sure bigger problems are tackled first while maintaining the cost effectiveness of the process of the process.

AB testing

The existing A version of the page is tested with new B version with proposed changes to validate or discard the hypothesis. Any of the A or B version winning in terms of conversion rates we end up with a page that has better conversion rate.

CRO Testing

With all necessary optimizations in place, we implement our CRO testing strategies on the live server. This final step validates our hypotheses. Hence, you get improved user engagement and higher conversion rates. We analyze real-time data to enhance performance metrics and unlock tangible growth. This sets the stage for sustained success in user experience and revenue generation.

Our CRO specialist

Raunak Pandey

Raunak Pandey is an expert in Conversion Rate Optimization (CRO), widely familiar in user behavior, analytics, and data-driven testing. A seasoned professional in fine-tuning digital artistic endeavors, he identifies friction points and digitally utters A/B testing, heat maps, and session recordings to improve website performance. His specialty is in optimizing user flow, enhancing CTAs, and helping businesses achieve optimum conversion rates. With a thirst for continuous improvement and industry insight, Raunak Pandey exceeds customer expectations with measurable outcomes. He is a trusted lead in CRO strategies, and under his expertise businesses experience higher engagement, more sales, and above-average ROI.

testimonials

What our clients say

Maiden Stride has a reputation for providing real results with bespoke data-driven CRO strategies. Our expertise helps turn mere websites into strong conversion engines and boost everything from engagement to sales. See their success stories!

Praveen Bajpai

Owner @ Praveen Dry Fruits

The CRO insight from Maiden Stride turned our website performance around. Our conversion rate increased by 85% and saw a 120% increase in sales through A/B testing and strategic optimizations. Evangelical messages about data-driven approaches by them really made the difference!

Online Marketing Company Testimonial in India

Sarafaraz

Owner @ Saaria

Our website’s user experience improved, thanks to Maiden Stride. Implementing clever CRO strategies and analyzing heatmaps boosted our numbers by 145 percent conversions and 170 percent revenue. Exceptional results!

top clients

Trusted by Leading Brands

We work closely with companies in diversified fields, providing customized CRO plans that make your business grow. Our proven expertise has helped brands achieve higher conversions and boosted sales.